Consumer Behavior in the Disposal of Products: Forty Years of Research

dc.contributor.authorCruz-Cárdenas, Jorge
dc.contributor.authorArévalo-Chávez, Patricio
dc.date.accessioned2022-06-30T20:07:12Z
dc.date.available2022-06-30T20:07:12Z
dc.date.issued2018
dc.description.abstractConsumer behavior in the disposal of products has consequences for the consumer's well-being and also for businesses, society, and the environment. In recent years, this field of research has experienced remarkable growth; however, efforts to systematize existing knowledge and to propose future areas of research have been scarce. This study presents a review of 62 selected articles using a consumer behavior model to present the results of their findings. Finally, the results provide practical insights on marketing and promotion and communication. © 2017, © 2017 Taylor & Francis.es
dc.identifier.urihttps://www.tandfonline.com/doi/abs/10.1080/10496491.2018.1405514?journalCode=wjpm20
dc.identifier.urihttps://hdl.handle.net/20.500.14809/3450
dc.language.isoenges
dc.publisherJournal of Promotion Management. Volume 24, Issue 5, Pages 617 - 636es
dc.rightsopenAccesses
dc.rights.urihttps://creativecommons.org/licenses/by/4.0/es
dc.titleConsumer Behavior in the Disposal of Products: Forty Years of Researches
dc.typearticlees

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